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26 January, 18:57

A generic brand of pre-packaged foods would best be marketed to which target market?

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  1. 26 January, 22:29
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    Foods of generic brand are most likely to be more affordable than the same category of food which bear some brand names. It is therefore just right that these foods be marketed in financially challenged areas. In that way people will have options to buy more affordable products.

    Also, this can be marketed to establishments whose business are directed towards repackaging of goods.
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