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11 August, 04:50

The story of how prilosec otc successfully used sponsorship of bunco gaming, in particular the bunco world championship illustrates what principle of the ideal branding-through-sponsorship scenario

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  1. 11 August, 07:12
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    The principle that is ideal for branding through sponsorship scenario are the following;

    - Taking advantage of the excellent overlaps that are between with the customer and the benefit of the brand

    - The individual should be able to connect with the consumer in a meaningful and fun way

    - Unique connections should be leverage between the brand and the consumer by means of building loyalty and favorable word
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