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16 March, 19:31

Consumers see the nike swoosh and think to themselves, "just do it." this is an example of the role of the brand to

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  1. 16 March, 22:40
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    The choices on this problem are;

    a. Educate the customerb. Reassure the customerc. Convey informationd. Establish credibility e. Be remembered

    I think the answer is e. be remembered. Branding instills a connection between the customer and the business. The business gains a sense of popularity by having a brand that people can relate themselves. " Just Do It" gives motivation and message to do and decide on something that a person would like to do. Somehow it is an advice of independence and freedom to choose. It is a marketing strategy.
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