In order to sell more goods and/or services, what must a monopoly do?

a. nothing, since it is the market

b. reduce price and increase output

c. increase output

d. increase price

In order to sell more goods and/or services, what must a monopoly do? Reduce price and increase output. A monopoly is when a company or a product has control in the industry. The supply or trade of this item or service is limited. For a monopoly to sell even more, they should reduce the price and increase their output because they have no competitors.