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17 June, 16:34

What is the most fundamental question driving global business why is it important?

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  1. 17 June, 19:46
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    The question that is driving global business is, "What determines the success and failure of firms around the globe?" Before entering a market abroad, most companies need to make sure they have an understanding of why businesses fail and why they succeed. It's hard, typically, to move into an international market and it requires a lot of money, time, and hard work.
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