What three aspects of customer demand considerations are most indicative of market interests?

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Business

Lucille Wise

31 December, 22:47

What three aspects of customer demand considerations are most indicative of market interests?

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London Vincent · Answer 1

The three aspects of customer demand consideration that are most indicative of market interests are:

1. The magnitude of customer demand.

2. The rate of growth of customer demand.

3. The heterogeneity of that demand across customer segments.

These three factors determine the success of a product in the market place and marketers used them as tools to predict how a product will behave in the market.