In the text of your paper, you quote from a 2005 article by frederick lamb, titled marketing programs seek technology proficiency. the article was published in volume 17, issue 2 of american systems, on pages 18 to 28; the quoted material appears on page 20. select the proper quote and citation:

Question

Business

Sierra

2 September, 05:45

In the text of your paper, you quote from a 2005 article by frederick lamb, titled marketing programs seek technology proficiency. the article was published in volume 17, issue 2 of american systems, on pages 18 to 28; the quoted material appears on page 20. select the proper quote and citation:

+4

Answers (1)

Know the Answer?

Fiona Pitts · Answer 1

The proper quote and citation are:

"Marketing programs are scrambling to keep up" text taken from "Lamb, 2005", page 20.

Frederick Lamb wrote an article in 2005 about Marketing Programs seeking technology Proficiency.

The marketing programs are usually an online form of direct marketing. The two most important factors in the success of direct marketing are:

1. Getting the materials in front of the right audience

2. Offering them something that they will value and act on.