Promotion is one of the components that form a marketing mix.

a. true

b. false

An overreliance on technology for all aspects of your communication strategy may lead to the mistaken impression that yours is a company managed by "robots" and there is no real connectedness between customer and business. True False

To minimize potential risks of harm, a researcher conducting an on-line survey can:

Labor Output Marginal Product Variable Cost Fixed Cost 0 0 - - $0 $5 1 100 100 $5 2 250 $10 3 350 $15 4 50 $20 5 25 $25 6 430 $30 What is the marginal product of the second worker?

To encourage borrowers to accept adjustable rate mortgages (ARMs) rather than level-payment mortgages, mortgage originators generally offer an initial short-term introductory rate that is less than the prevailing market mortgage rate.

Robbinsdale, Inc. is a merchandiser of stone ornaments. The company sold 8,000 units during the year. The company has provided the following information:Sales Revenue $593,000Purchases (excluding freight in) 300,000Selling and Administrative

Which of the following consists of wages earned from work, plus dividends and interest on investments along with rents and royalties?

According to cox and demmitt, the single largest expense for wives who return to work is:

The local government relies mostly on revenue from -Medicare taxes -property taxes -income taxes -interest from savings accounts

Richard hires Paul to paint his kitchen in two eight-hour days of work for $500. At the end of the first day, the kitchen is 85 percent complete. Richard asks Paul to stay late and finish.

A manager demonstrates when he listens carefully to his subordinates and works to build trusting relationships.