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7 July, 07:08

What factors do companies consider when deciding on possible global markets to enter?

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  1. 7 July, 07:44
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    The factors that are needed to be considered are the following;

    - Social and cultural factors in which the language differences should be assessed in means of customs

    - Political and legal factors such example is the attitude of the government in a specific place

    - Economic factors where the product’s affordability and standard are being considered

    - Capability of the company where the resources and the capabilities of the company are being assessed and audited
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