When the federal trade commission determines that an ad is deceptive or unfair, it can: force the firm that ran the deceptive ad to get "advance clearance" on all future ad campaigns. require the advertiser to pay reimbursements to all consumers who believed the advertsing. require the advertiser to run cooperative advertising. convince the advertiser to sign a consent decree. place a federal representative in the deceptive firm's advertising department to oversee future ad campaigns?
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