The micro view of marketing sees it as the performance of activities that seek to accomplish an organization's objectives by anticipating customer or client needs and directing a flow of need-satisfying goods and services from producer to customer or client. A. True

B. False

Question

Business

Audrey Burton

20 February, 15:37

The micro view of marketing sees it as the performance of activities that seek to accomplish an organization's objectives by anticipating customer or client needs and directing a flow of need-satisfying goods and services from producer to customer or client. A. True

B. False

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Answers (1)

Know the Answer?

Dereon Ferguson · Answer 1

Letter A is correct. True.

Explanation:

This question is correct because the marketing environment of a company is the task environment where the company carries out its activities to satisfy the wants and needs of customers, in order to achieve its objectives defined in the marketing plan.

The microenvironment is composed of controllable variables influenced by the company's performance. There are also the forces that generate the strengths and weaknesses of the product, the brand and the company, and influence its performance and market position.

The micro view of marketing sees it as the performance of activities that seek to accomplish an organization's objectives by anticipating customer or client needs and directing a flow of need-satisfying goods and services from producer to customer or client. A. TrueB. False

The micro view of marketing sees it as the performance of activities that seek to accomplish an organization's objectives by anticipating customer or client needs and directing a flow of need-satisfying goods and services from producer to customer or client. A. True

B. False