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18 October, 08:57

Performance dimensions on which customers expect a minimum level of performance are called A. minimum performers. B. order winners. C. recommended daily allowances. D. order qualifiers.

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Answers (2)
  1. 18 October, 10:28
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    The correct answer is letter D"": order qualifiers.

    Explanation:

    Order qualifiers are standards consumers place that a good or service must meet to consider purchasing the good or service. When the order qualifier is better than the offered by competitors, it becomes an order winner, thus, the consumer decides to buy the product.
  2. 18 October, 10:30
    0
    D. order qualifiers

    Explanation:

    Order qualifiers -

    It refers to the process by which the internals operational capabilities are turned into criteria, which me turns out to advantage in market, is referred to as order qualifier.

    The term was given by Terry Hill, the professor from the London Business school.

    It refers to the minimum level of performance.

    Hence, from the given information of the question,

    The correct term is order qualifiers.
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