According to the "marketing rules" we discussed in class, if you cannot be first in a product category, Group of answer choices

Be the best Set up a new category

Change your promotional campaign

Use price competition

Compete with the leader on a price basis.

Question

Amy Branch

21 April, 20:13

+2

Answers (1)

Know the Answer?

Kali Bryant · Answer 1

B) change your promotional campaign

Explanation:

A company should advertise that it is the no. 1 selling product X in the market

According to the "marketing rules" we discussed in class, if you cannot be first in a product category, Group of answer choicesBe the best Set up a new categoryChange your promotional campaignUse price competitionCompete with the leader on a price basis.