Hope Insurance Inc. customizes its marketing strategies to meet the needs of different customer groups. For its soon-to-be-retired customers, it advertises its insurance products as a means to a financially secure and comfortable old age. For customers aged 25 to 50 years, it promotes the same products as a means to a bright academic future for their children. Which of the following market segment approaches is best illustrated in this scenario? Total segment approach Niche market approach Concentration approach Mass market approach Multisegment approach
Answers (1)
Know the Answer?
Not Sure About the Answer?
Find an answer to your question ✅ “Hope Insurance Inc. customizes its marketing strategies to meet the needs of different customer groups. For its soon-to-be-retired ...” in 📘 Business if you're in doubt about the correctness of the answers or there's no answer, then try to use the smart search and find answers to the similar questions.
Search for Other Answers
You Might be Interested in
In june, ace manufacturing plant produced 100 units of propane canisters for sale. the total variable costs were $5,000 and the fixed costs for the plant amounted to $3,000.
Answers (1)
A net worth statement will be useful when you apply for a loan or credit. True or false
Answers (2)
Which answer provides the best definition of a subsistence crop? crops raised to earn a profit for the family food items harvested from the wilderness crops grown to trade for hardware and lumber plants and animals grown to keep a family alive?
Answers (1)
Sonya is considering launching a daycare center in her community and uses information from the U. S. Census Bureau to determine the number of children who are less than six years old, the number of households with children present, and a breakdown
Answers (1)
Regarding portfolio investments, which types of income are taxed at a rate lower than the taxpayer's marginal tax rate?
Answers (1)
New Questions in Business
The national restaurant association states that the restaurant industry has an economic effect of more than $1.7 trillion annually in the united states, with every dollar spent in restaurants generating an estimated total of $2.
Answers (1)
The following totals for the month of April were taken from the payroll register of Tapper Company. Salaries $12,000Social security and medicare taxes withheld 550Employees federal income taxes withheld 2,500Medical insurance deductions 450Federal
Answers (1)
The u. s. does not avoid trade barriers on imports, despite support of free-trade principles.
Answers (1)
Marina Corp. applied overhead to jobs during the period as follows: Jobs finished and sold $ 46,000 Jobs started and in process 54,000 Jobs finished and unsold 100,000 The application of overhead has resulted in a $5,600 credit balance in the
Answers (1)
An example of "dirty surplus" (associated with gains and losses reported directly to equity) is the use of: a. Extraordinary items b. 401K plans c. Available-for-sale marketable securities d. Other post-employment benefits
Answers (1)