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17 February, 08:10

Jerzy wants to keep his overall costs down and to enter into the international marketplace slowly and carefully. He is considering the use of countertrade, where he would send his shoes to Spain in return for high-quality cowhides. Strategy: Exporting.

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  1. 17 February, 08:40
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    Exporting

    Explanation:

    Exporting

    Exporting is the method for entering into the global market by selling products which are domestically produced and traded to the foreign countries. Counter trade is also a part of exporting where one firm agrees on selling a product in counter of receiving another product from the buying firm.

    Here, Jerzy is considering the use of counter trade, where he would send his shoes designed and produced domestically to Spain in return for high-quality Spanish cowhides.

    Hence, Jerzy is exporting.
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