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14 February, 18:39

Philadelphia Swim Club is planning for the coming year. Investors would like to earn a 10% return on the company's $37,000,000 of assets. The company primarily incurs fixed costs to maintain the swimming pool. Fixed costs are projected to be $12,600,000 for the year. About 540,000 members are expected to swim each year. Variable costs are about $13 per swimmer. The Philadelphia Swim Club has a favorable reputation in the area and therefore, has some control over the membership price. Using a costminusplus approach, what price should Philadelphia Swim Club charge for a membership?

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  1. 14 February, 19:23
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    Answer:$43.19

    Explanation:Total variable cost (540*13) = $7,020,000

    Total fixed cost $12,600,000

    Expected return (10% of $37000000) = $3,700,000

    Price to be charged

    Price - variable cost - fixed cost = expected return

    P = Expected return + fixed cost + variable cost

    $3,700,000+$12,600,000+7,020,000

    = $23,320,000/540,000

    =$43.19
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