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3 October, 09:21

A sugar company that is worried that consumers may buy artificial sweetener instead of sugar is concerned about the A. bargaining power of buyers. B. bargaining power of suppliers. C. rivalry among existing firms. D. threat of new entrants. E. threat of substitute products.

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  1. 3 October, 10:39
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    The answer is E. threat of substitute products.

    Explanation:

    Substitute goods are two alternative goods that could be used for the same purpose. Artificial sweetener can be used in place of sugar as both products serve as sweeteners.
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