Brown's Frozen BBQ Sandwiches are made with goat meat drenched in a sweet onion sauce. These sandwiches would not be popular in Texas, where people prefer beef, or in Miami where a mustard-based sauce is preferred. Which of the following segmentation approaches would be best for the company?
A. Demographic
B. Socioeconomic
C. Personality
D. Geographic
E. Behavioristic
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