Ask Question
BusinessBusiness
28 June, 11:48

Why is it important for business people, who are increasingly exposed to research results, to study marketing research?

+4
Answers (1)
  1. 28 June, 12:48
    0
    D) All of the above

    a. So they won't take research results at face value b. So they will know how to ask the right questions about the research c. So they can determine the validity of the results

    Explanation:

    Marketing research is defined as the process of collecting, analyzing and interpreting information that can be used to develop, implement and monitor a company's marketing plan.

    Imagine if a manager received a study, he/she cannot take for granted that the study was well developed, carried out and the results were interpreted correctly. The manager must know how to evaluate if the parameters of a research are correct or if the results are valid or not.
Know the Answer?
Not Sure About the Answer?
Find an answer to your question ✅ “Why is it important for business people, who are increasingly exposed to research results, to study marketing research? ...” in 📘 Business if you're in doubt about the correctness of the answers or there's no answer, then try to use the smart search and find answers to the similar questions.
Search for Other Answers
You Might be Interested in
An economy that maximizes its scarce resources and can deliver the right goods in the right quantity to the right people at the right price has achieved which economic goal? a. Efficiency b. Freedom c. Security d. Equity
Answers (1)
Splish Brothers Inc. started the year with total assets of $322000 and total liabilities of $262000. During the year the business recorded $635000 in revenues, $329000 in expenses, and dividends of $57000.
Answers (1)
Briefly describe the conditions that should be met for market-based transfer pricing to lead to optimal decision making among subunits of a large organization.
Answers (1)
The main source of profit for financial institutions comes from: a) their ownership of stocks in commercial corporations. b) their ownership of real assets received in foreclosures on loans to households.
Answers (1)
Sheridan Manufacturing purchased a new building with the surrounding land. The price paid was $2,400,000, including the commission charged on the sale.
Answers (1)
New Questions in Business
The academic calendar for a university is August 15 through May 15. A professor commits to a contract that binds her to a teaching position at this university for this period. Based on this information, the short run for the professor A.
Answers (1)
An economic outcome is said to be efficient if the economy is using all of the scarce resources it has available. conserving on resources, rather than using all available resources. getting all it can get from the scarce resources it has available.
Answers (1)
Rapidly increasing health costs have been a major political concern since at least 1992. Suppose the government sets the maximum price for a normal doctor's visit at $50 to control rising health costs but the current market price is $100.
Answers (1)
The following is an extension economy of scale a bulk buying b the ability to obtain loans from the bank c division of labor d a good supply of skilled labor
Answers (1)
A group of individuals got together and purchased all of the outstanding shares of common stock of DL Smith, Inc. What is the return that these individuals require on this investment called? A. dividend yield B. cost of equity C.
Answers (1)
Home » Business » Why is it important for business people, who are increasingly exposed to research results, to study marketing research?
Sign Up Forgot Password?