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23 April, 00:33

After selecting a target market and a retail mix, the final element in a retail strategy is the identification of prospective wholesalers. Group of answer choices True False

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  1. 23 April, 03:24
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    False

    Explanation:

    There are business that do not need wholesale distributors, as online commerce expands, the supply chains are shrinking, e. g. Xiaomi is a Chinese smartphone manufacturer that only sells its phones online, and it is the fourth largest cellphone manufacturer in the world.

    There are 5 elements in developing a retail strategy:

    scope goals and objectives resource deployment sustainable competitive advantage synergy
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