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1 November, 19:07

In 2014, Apple purchased Beats Electronics for billion USD. While Apple valued the product portfolio of Beats, its primary aim was to pull the founders of Beats, Jimmy Iovine and Dr. Dre (aka Andrew Young), into the Apple family. This is an example of acquiring firms using acquisitions to acquire

A. critical land resources.

B. critical reputation.

C. critical human capital.

D. critical financial resources.

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  1. 1 November, 21:45
    0
    Founders are human capital

    Therefore the answer is C.
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