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28 February, 10:24

Trevor wants to make sure that his company introduces new products into foreign markets that will be readily accepted because they are similar to ones 5 already on the market and honor existing cultural norms. What type of strategy is Trevor focusing on? a. planned obsolescence b. cognitive dissonance c. planned change d. market bias e. cultural congruence

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  1. 28 February, 11:29
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    Cultural congruence is the strategy Trevor is focusing on.

    Answer: Option E.

    Explanation:

    Cultural congruence is a process of effective interaction between the supplier and customer levels. The model is based on the idea that cultural competence is a continuous process; suppliers must continue to improve their quality of communication, leading to improved quality of care.

    Culturally-congruent care can occur when the provider and client levels get along well together. It is the process through which providers and clients create an appropriate system between professionalism and what customers and families need and demand in the context of relevant cultural domains.
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