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26 October, 11:48

Ethan considered three important attributes when deciding where he would do his banking: the convenience of the location, hours of operation, and interest rates for CDs. In this situation, these three attributes are called:

a. evaluative sets

b. formative criteria

c. evaluative criteria

d. alternative evaluation

e. attribute sets

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  1. 26 October, 12:17
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    c. evaluative criteria

    Explanation:

    Evaluative criteria are when a consumer chooses a different product because of factors like value, cost, and functionality from the one they initially had in mind.

    It could take a little while for certain consumers to study and explore different goods before they purchase.

    While some, just before they purchase, can make the decision automatically.
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