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5 June, 10:40

Pediacertain Pet Supplies divides the pet market according to the owners' race, occupation, income, and family life cycle. What type of segmentation is Pediacertain using?

A) geographic

B) behavioral

C) lifestyle

D) demographic

E) psychographic

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Answers (1)
  1. 5 June, 12:02
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    D) demographic

    Explanation:

    The market is been divided as per income, race, age, religion and family size, this is usage of the demographic segmentation.
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