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2 January, 09:13

In the case of an ethnocentric approach, it is possible that managers may make decisions that are ethically suspect because they do not understand the culture in which they are managing.

A) True

B) False

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  1. 2 January, 10:20
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    The correct answer is B) False

    Explanation:

    An ethnocentric approach to management will precisely take into account the cultural characteristics of a particular ethnic group, therefore, the probability of a manager taking a decision that conflicts with the values of said ethnic group is lower.

    For example, suppose that a pizza delivery firm wants to set up business in Italy. An ethnocentric approach would result in the avoidance of selling hawaian pizza in Italy, because Italians do not like that specific type of pizza.
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