Henry works in the HR department of an advertising firm that has recently brought in employees specializing in analysis of large volumes of data about consumer behavior. The manager to whom these analysts report does not share their knowledge of quantitative methods but wants them to develop recommendations for better decision making. Henry is supporting the department by developing a form the manager will follow in measuring the analysts' performance. What kinds of performance measures should Henry focus on?

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Business

Deja Potter

3 August, 09:26

Henry works in the HR department of an advertising firm that has recently brought in employees specializing in analysis of large volumes of data about consumer behavior. The manager to whom these analysts report does not share their knowledge of quantitative methods but wants them to develop recommendations for better decision making. Henry is supporting the department by developing a form the manager will follow in measuring the analysts' performance. What kinds of performance measures should Henry focus on?

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Benjamin Hutchinson · Answer 1

In Henry's case, as the manager is not going to take into consideration specific techniques of behavior, Henry must put emphasis on practical but long-lasting feedback so based on those guidelines the manager can start taking better decisions for the company to reach its consumers' expectations.