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8 March, 17:29

Which strategy uses subsidiaries, franchises, or joint ventures with substantial independence? (a) multidomestic strategy (b) international strategy (c) transnational strategy (d) maquiladora system in Europe (e) global strategy

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  1. 8 March, 19:45
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    The correct answer is letter "A": multidomestic strategy.

    Explanation:

    A multidomestic strategy is developed by a country with an international presence when the commercial and marketing focus is based on domestic trends. Under this approach, the firm's goods are shaped differently in every region to meet local needs and cultures. This practice demands more investment in professionals with vast knowledge in each market.
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