Why should companies develop and introduce new products?
a To keep their product designers busy
b Because new products are almost always successful
c To replace deleted products so the broadness of the marketing mix remains unchanged
d Because failing to do so can threaten the future success of the firm
e Because it is relatively inexpensive and therefore worth the time
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Home » Business » Why should companies develop and introduce new products? a To keep their product designers busy b Because new products are almost always successful c To replace deleted products so the broadness of the marketing mix remains unchanged d Because