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19 May, 16:40

Evaluating the decision and the process used for marketing research occurs in which stage of the process?

execute the marketing program

take marketing actions

examine the alternatives

evaluate data collection methods

present the findings

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Answers (1)
  1. 19 May, 17:21
    0
    examine the alternatives

    Explanation:

    The marketing research determines how the company is going to determine the market. The segmentation process takes place in this stage. Thus, a series of alternatives are open and the marketing team must choose which ones are best fit for their goals.
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