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3 January, 17:13

What refers to the creation of new kinds of intermediaries that simply could not have existed before the advent of ebusiness, including comparison-shopping sites such as Froogle and bank account aggregation services such as Citibank?

A. Intermediaries

B. Disintermediation

C. Reintermediation

D. Cybermediation

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Answers (1)
  1. 3 January, 19:13
    0
    The correct answer is letter "D": Cybermediation.

    Explanation:

    Cybermediation refers to the translation of many everyday physical, personal activities into computer-based or mobile device activities regarding business. Online banking is the most prominent example along with internet retailing. Cybermediation allows individuals to perform those activities with the same outcome but at the comfort of home or the tap of a cellphone screen anywhere.
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