Which of the following systems' goal is to improve services offered to clients and use client contact information for targeted marketing?
a. An integrated marketing communication system
b. A customer relationship management system
c. A supply chain management system
d. An enterprise resource planning system
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Home » Business » Which of the following systems' goal is to improve services offered to clients and use client contact information for targeted marketing? a. An integrated marketing communication system b. A customer relationship management system c.