Cross-selling is a sales strategy that: a. Allows customers to configure the components of the product or service they select b. Uses a customer s personal past pattern of buying to influence future purchases c. Provides the customer the opportunity to purchase products or services with a higher value than the customer s original selection. d. Gives customer a series of other products to purchase along with the current product at a reduced price e. Markets products to current customers based on analysis of historical purchases
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