Axiom International, an Australian company, wants to expand its operations to China, a country that is politically, culturally, and economically different. The firm needs to select a mode of entry that would give it access to local knowledge, allow sharing of development costs and risks, and also be politically acceptable. Which of the following modes of entry into foreign markets is most suitable for Axiom International

Question

Business

Audrina Carter

14 March, 17:34

Axiom International, an Australian company, wants to expand its operations to China, a country that is politically, culturally, and economically different. The firm needs to select a mode of entry that would give it access to local knowledge, allow sharing of development costs and risks, and also be politically acceptable. Which of the following modes of entry into foreign markets is most suitable for Axiom International

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Answers (1)

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Keira Hickman · Answer 1

Joint venture

Explanation:

A joint venture is an agreement between two or more parties mostly businesses so as to share markets, intellectual property, assets, knowledge, capital, profits as well as losses. A common phenomenon in which joint venture is used is the partnering up with a local business to enter a foreign market. For example is a company that wants to expand its operations to new countries, can enter into a joint venture agreement with a local business in the new country, thus benefiting from an already existing distribution network

For Axiom International, an Australian company that wants to expand its operations to China, a country that is politically, culturally, and economically different, the mode of entry should be a joint venture with a country in china.