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1 August, 04:47

According to the international product life cycle theory, in which of the following stages is a good produced in the home country because of uncertain domestic demand and to keep production close to the research department?

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  1. 1 August, 08:34
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    The answer is new product stage.

    Explanation:

    At the introduction stage the product enters the market and the business seems to have a foothold on the sales ladder:

    - Establishing the brand and assuring the market the quality of the new product.

    - A policy of low prices to reach the market, although with little competition, the price may be high initially to recover development costs.

    - Selection of a distribution model to bring the product to market.

    - Product promotion aspiring to the specific public as online forums.
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