Weight-Gone offers a guaranteed weight loss of 8 pounds in one week without dieting or exercise. Thousands of customers purchase the products and about 200 call in with complaints that the product was ineffective. What action should Weight-Gone take?

Question

Business

Kathryn Wall

4 December, 03:22

Weight-Gone offers a guaranteed weight loss of 8 pounds in one week without dieting or exercise. Thousands of customers purchase the products and about 200 call in with complaints that the product was ineffective. What action should Weight-Gone take?

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Answers (1)

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Jasmine Ware · Answer 1

Arrange for discussions with the customers including the possibility for full refund

Explanation:

Weight-Gone has failed in its promise of 8 pounds weight loss, hence a saving-grace approach would be to have cordial talks with the affected customers in order to establish their plight which will serve as a feedback for the quality team and the product design department in redesigning the product to make it fit for purpose.

Full refunds should also be arranged in order to show the company as been a responsible and trusted corporate citizen.