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21 March, 17:19

Irolt, a company that supplies fast-moving consumer durables, recruits only graduates from top business schools as management trainees in its marketing department. The company ensures that its employees are always given challenging tasks that interest them, and the employees believe that the management welcomes innovative ideas and thoughts. In the context of managing sources of innovation, which of the following concepts does this scenario best illustrate?

a creative work environment

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  1. 21 March, 18:53
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    A creative work environment.

    Explanation:

    A creative work environment is often found in companies with a decentralized organizational structure. This type of structure is more flexible than in a centralized structure, has a lower degree of hierarchy and greater participation of employees in decision-making processes.

    A company that has a creative work environment, ensures that its employees have more freedom to solve their own problems and contribute with innovative ideas and suggestions, which ensures a greater sense of employee participation, increases motivation and work valorization.
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