Business

Mylee Brady

5 May, 16:31

Chobani launched a campaign, called "the break you make," in 2015 to increase awareness of the chobani flip, an afternoon snack yogurt. Research determined that the campaign was very successful, with sales of chobani flip up 300% over the previous year. The main use of this type of research would be related to: promotion research. Distribution research pricing research. Product research.

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