Business

Jake Miller

13 April, 11:24

Professional marketers and salespeople follow the AIDA strategy in their sales messages because it is effective. What does the acronym AIDA stand for? ☐ Arousal, insight, direction, and activation ☐ Attention, interest, desire, and action ☐ Appeal, input, development, and attitude ☐ Attraction, innovation, determination, and activity

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