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24 December, 06:18

Insufficient sales and changing demographics in a brands currently targeted market may suggest the brand needs to be repositioned. All but one of the following brands were repositioned as a result of these critical market changes. Which one is the exception

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  1. 24 December, 06:49
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    The brand that is the exception is Nike

    Explanation:

    Nike marketing strategy is a very brilliant strategy in the sense that they uses psychographic segmentation approach to make its brand more attractive to the target customers. They're socially - conscious of what the customer want. Nike uses separate strategy to aim their immediate users, athletes and all sportsmen which enables them to cap the market potential of the different segments. They already possess structures to enabled them survive in changing market.
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