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10 December, 05:33

Kim is a marketing professional for an online learning company. She frequently checks in with customers to hear their feedback, whether complaints or praise. She understands that not everyone will be open to her company's marketing message, and she continues to inform customers of the value of her company's products. In this example, Kim is a marketer who: (A) plays nicely with her competitors (B) prepared a sales team to sell effective and ethically to customers (C) demonstrates respect for her customers

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  1. 10 December, 09:31
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    The correct answer is letter "C": demonstrates respect for her customers.

    Explanation:

    It is important for customers to feel the company that provides the service they are paying for is aware of their concerns. Implementing a rapid answering complaint system of work with a high solving-problem rate is crucial for an entity because, by doing so, they show its clients they really care for and respect them.

    In the case, Kim demonstrates respect for the clients of the company she works for by understanding not all of them will agree with the marketing approach the company may decide to take and by continuing to inform the corporation's intended advertising accordingly.
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