Lois kay is an experienced baker. she has decided to bake and decorate her daughter's wedding cake instead of ordering one at the bakery. her decision to bake her daughter's cake herself was based on this knowledge and the joy of seeing her daughter's face as she first looks at the wedding cake made by her mother. kay's decision to produce the service herself was primarily guided by:

The fact that Key is an experienced baker and is motivated based on the joy of seeing her daughter's face as she first looks at the wedding cake made by her mother means that Kay's decision to produce the service herself was primarily guided by: expertise capacity and psychic rewards. The term expertise capacity denotes the know-how to do the service, while the psychic reward defines if she will receive reward on a job well done.