18 Select the correct answer. What term refers to the process of focusing website content to attract more visitors (or hits) ? A. social media marketing B. email marketing C. e-procurement D. search engine optimization E. sales optimization

The income statement for Electronic Wonders reports net sales of $91,628 million and cost of goods sold of $69,148 million.

Do you believe that employees are more attracted and committed to ethical organizations? Are you? Why or why not?

The Cost of goods sold equals A. Ending inventory plus net purchases minus beginning inventory. B. Beginning inventory minus net purchases plus ending inventory. C. Beginning inventory plus net sales minus ending inventory. D.

During the 1990s positive technological change in the production of chicken caused the price of chicken to fall. Holding everything else constant, how would this affect the market for pork (a substitute for chicken) ?

Rick's Internet Corporation's balance in Retained Earnings is $30,000. The board of directors directs that $15,000 be appropriated for future business expansion. This will cause total retained earnings to A. increase by $15,000. B.

The free cash flow to the firm is reported as $405 million. The interest expense to the firm is $76 million. If the tax rate is 35% and the net debt of the firm increased by $50 million, what is the free cash flow to the equity holders of the firm

During market testing, Sensation Cosmetics (SC) realized that the cosmetics industry was dominated by multiple, well-established brands. These brands mostly sold their products in exclusive outlets and departmental stores.

Harlow Industries reported net income of $28,000 for the current year. During the year, Inventory decreased by $8,500, Accounts Payable decreased by $8,750, Depreciation Expense was $11,500, and Accounts Receivable increased by $8,000.

Franchise statistics, national and local business growth rates, and other industry information specific to your field is easily obtainable through a A. mail survey. B. market research booklet. C. marketing expert or agency. D. personal interview.

A process-oriented layout A. deals with low-volume, high-variety production. B. addresses the layout requirements of large, bulky projects such as ships and buildings. C.