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7 May, 16:17

Marks and Spencer, a multinational retail store, started a Look Behind the Label marketing campaign. Through this campaign, they tried to make their customers more aware of the ethical and environmental aspects of their products. It mainly focused on their Fairtrade products, sustainable fishing, and environmentally friendly textile dyes. This marketing concept is called

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  1. 7 May, 17:38
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    environmental market
  2. 7 May, 18:16
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    Marks and Spencer, a multinational retail store, started a Look Behind the Label marketing campaign. Through this campaign, they tried to make their customers more aware of the ethical and environmental aspects of their products. It mainly focused on their Fair-trade products, sustainable fishing, and environmentally friendly textile dyes. This marketing concept is called
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