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18 August, 10:35

the marketing department at ABC Widget Company has been assigned the task of developing a strategic plan. The marketing team has completed the first three steps of strategic planning. Which of the following steps does the marketing department need to take in order to complete the strategic planning assignment? determine the strategies needed to accomplish specific objectives establish short-term and long-term directions for the group assess the primary competitors of the ABC Widget Company evaluate the organizational mission of the ABC Widget Company

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  1. 18 August, 12:32
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    determine the strategies needed to accomplish specific objective

    Explanation:

    In order to create a strategic plan, a company need to determine a specific objective along with its mission and vision. All of these will be used as variables to measure whether the strategy that they implemented is working.

    Objective is the 'end goal' for every strategic planning. In represents the condition that the company wants to achieve within a specific time frame. Without the existence of objective, company just moves without any direction and not knowing whether they're doing the right thing or not.
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