What is institutional advertising focused on promoting?

A.

A company

B.

The Internet

C.

A service

D.

A good

Which section of the business plan should come first but be written last?

Where can students quickly locate a list of current classes?

Ross Bergen is considering a certain corner location for his sandwich shop if he Service people passing the corner at lunchtime which of the following questions will give him the most useful information? A.

How does FNB programme benefit the community in terms of economic development?

Which of the following is true of small business owners? a. the work business owners do requires little physical stamina. b. the business owner starts with a business plan. c. the business owner need to know little about management and finance. d.

On November 1, Jovel Company loaned another company $170,000 at a 12.0% interest rate. The note receivable plus interest will not be collected until March 1 of the following year. The company's annual accounting period ends on December 31.

A major challenge in designing marketing communications is being able to grab the attention of the target audience in a crowded media field. Which of the following factor (s) contribute to creating this challenge? A. Fragmentation of mass mediaB.

What advertising technique focuses on the positive and ignores any negative aspects in the product? Glittering Generalities Weasel Words Endorsements Card Stacking

The single recovery principle requires a court to settle a matter once and for all by awarding a lump sum for past and future expenses. a. True b. False

A firm's demand equation is given by: Qd = 60 - 60P + 2Y, where Qd is quantity, P is price, and Y is income. If price increases by $2 and income increases by $80, then quantity demanded will:a. increase by 160 units. b. increase by 80 units. c.