The ABC Corporation is considering introducing a new product, which will require buying new equipment for a monthly payment of $5,000. Each unit produced can be sold for $20.00. ABC incurs a variable cost of $10.00 per unit. Suppose that ABC anticipates selling 100 units of the new product next month. Moreover, they would like to realize a profit of $5,000. What should the selling price per unit be to realize this profit.
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