When the minnesota timberwolves encouraged facebook fans to post a great shot of a dunk onto its pinterest page for a chance to win tickets to a game, which dimension of the 4e framework was being targeted?

Excite the customers

Different kinds of social media related offers are used by many marketers to excite the customer. These include games and mobile applications to get the client excited about a brand, product, company, or an idea. They actively use Facebook, Google + or Pinterest to give out offers and great deals that are likely to excite.