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9 February, 21:31

Nike has decided to sell special high quality insoles for its line of basketball tennis shoes. It has fixed costs of $6 million and unit variable costs of $5 per pair. Nike would like to earn a profit of $2 million; how many pairs must they sell at a price of $15? a. 100,000 kits b. 200,000 kits c. 600,000 kits d. 800,000 kits e. 1,400,000 kits

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  1. 9 February, 21:50
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    option (d) 800,000

    Step-by-step explanation:

    Let the number of pairs that must be sold be 'x'

    Thus,

    Total variable cost for x units = $5x

    Therefore,

    Total cost = Fixed cost + Total variable cost

    = $6 million + $5x

    Now,

    Profit = Cost - Revenue

    Thus,

    $2 million = $15x - ($6 million + $5x)

    or

    $2 million + $6 million = $10x

    or

    $8 million = $10x

    or

    $8,000,000 = $10x

    or

    x = 800,000

    Hence,

    option (d) 800,000
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