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26 April, 09:07

After 3000 impressions, ad A has a CTR of 2% and a conversion rate of 25%, and ad B has a CTR of 4% and a conversion rate of 10%. Which ad is better?

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  1. 26 April, 11:25
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    Answer: A

    Step-by-step explanation:

    3000 impressions

    A CTR 2% conversion 25%

    2% of 3000 = 2/100. 3000 = 60 clicks

    25% of 60 = 25/100. 60 = 15

    B CTR 4% conversion 10%

    4% of 3000 = 4/100. 3000 = 120 clicks

    10% of 60 = 10/100. 120 = 12

    This way, A converted more than B
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