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21 March, 17:10

What is the sampling method used in the following scenario? The marketing manager for an electronics chain store wants information about the ages of its customers. Over the next two weeks, at each store location, 100 randomly selected customers are given questionnaires to fill out asking for information about age, as well as about other variables of interest.

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  1. 21 March, 21:05
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    Step-by-step explanation:

    The method applied in this scenario is called simple random sampling. A sample of 100 customers is chosen from a larger population of customers and each customer has the same chance of being selected for the survey at any given time. Also, the chance of selecting 100 customers from each store is the same during the sampling process. The order of sampling at each store does not follow a certain order, thus, It is different from systematic random sampling.
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